The idea of Built to Outperform has been part of Hytro from the start. The concept was born in pro sport, shaped by years of applied practice and science, and then built into something the world’s...
Hytro Partners with Serbian Handball Federation to Elevate Performance and Recovery
January 7, 2026, UK: Hytro has announced a new partnership with the Serbian Handball Federation, becoming the federation’s Official Blood Flow Restriction (BFR) Partner.The collaboration will see H...
The Modern Endurance Athlete: Why Strength, Recovery, and Science All Matter
By Jonah Rosner, Performance Coach & Sports Science Educator Endurance training has evolved fast. Runners and hybrid athletes are training more, lifting more, and recovering with far greater pr...
BFR vs Altitude: Training Smarter to Boost VO₂ Max
By Jonah Rosner, Performance Coach & Sports Science Educator Endurance athletes have always looked to altitude training to build aerobic capacity, but it comes with a long list of barriers. It’...
Winning the Locker Room: How Basketball Coaches Are Using BFR to Keep Players Outperforming
Basketball is a game of relentless demands. Between packed schedules, constant travel and explosive movement patterns, keeping athletes healthy and ready to perform is one of the sport’s toughest c...
Before taking up his current role at Juventus FC, Darren Burgess sat down with Hytro’s Founder, Dr Warren Bradley, and Chief Science Officer, Dr Tom Brownlee to discuss his time as General Manager ...
The Power of Preparation with GB Cyclist Joe Truman
For GB track cyclist Joe Truman, performance begins long before race day. After more than a decade at the top level, he knows that the difference between good and great is often found in what happe...